A new face for our social channels

From today our social channels are changing their face. A new face, closer, more immediate, more ours. A sign that arises from the desire to tell UniSS with a visual identity capable of speaking to the community, to the students, to the territory.
Close your eyes and try to remember the Uniss facade. Arches, lines, impressions of openings and large windows. The PopUniss pictogram derives from the reduction of shapes to the essentials for immediate recognisability, easily memorized, versatile, scalable. Originally born with bright color accents behind the structure, and thus earned the nickname Pop, both for a casual reference to the style, and because the image emerges (pop!) and gets noticed, accompanying us on various communication products. But Pop is multifunctional and on certain occasions it takes off the multicolored dress in favor of a more sober Uniss red. And here it is.
This work bears the signature of Giulia Sini, who translates our identity into images every day. With sensitivity, care and a contemporary gaze, he transformed the architectural history of the University into a simple and powerful symbol, capable of representing us in a digital space that continually changes.
Today we don't just present a new logo: we present a new way of telling ourselves. A clearer, more recognizable, more alive way. A step forward in our communication, and a step together with our entire community.