Purple Peach wins the Start Cup Sardinia 2025

Purple peach vincitrici Start Cup Sardegna 2025_Maria Vittoria Piras e Martina Lavra

Purple Peach won the Start Cup Sardinia 2025. In second place the Over Real team, in third place Vega.

Martina Lavra and Maria Vittoria Piras of Nuoro ranked on the top step of the podium by offering a pH-dependent intimate cleanser that signals alterations in the vaginal microbiota, promoting prevention. Their future venture received the prize of €4,000 offered by the Banco di Sardegna and the University of Sassari. 

Furthermore, the Purple Peach team wins the Sardegna Ricerche Insight Voucher, delivered by Sebastiano Baghino, amounting to €6,000.00 for the continuation of the validation process of the business idea. 

Overeal, the team made up of Simone Spanu and Francesco Zerbini , brought to the race  VR/AR/XR immersive solutions for training, security, communication and entertainment with modular and customizable experiences. They won the 2,000 euro prize offered by the University of Sassari. 

In third place is the idea Vega of the team composed of Abramo Pischedda, Alberto Sassu, Valeria Morittu, born from the spin off Uniss Kimas. They obtained the Special Mention "Climate Change" for their adaptive LED lighting system, aimed at reducing energy consumption which in indoor and vertical farming is able to integrate innovation, technology, protection and valorisation of resources: an idea that promotes energy efficiency and the sustainability of production processes, contributing to the reduction of environmental impact and the mitigation of the effects of climate change. Their undertaking received a 1,000 euro prize from the University of Sassari.